The available vintage may differ from the one shown in the image.KEEPIN' IT CHRONIC The legend of Chronic Cellars began in Paso Robles circa 2004 when original founders, Josh and Jake Beckett, combined their winemaking skills with their wit and humor to turn an idea into reality using two tons of the best – or ‘Chronic’ – grapes to make killer wine. Over 15 years later, with an arsenal of awards and pioneering attitude still intact, Chronic Cellars continues to disrupt the wine industry with its exceptional wines made with character and bold, colorful labels that live up to their clever names